Packaging the future, responsibly.

At WML Paperboard, sustainability is embedded in how we source fibre, how we manufacture, and how we support our customers every day.

We know that many of our customers are under increasing pressure to demonstrate the environmental credentials of their packaging. They need information that is clear, credible, and easy to rely on.

With that in mind, we are pleased to introduce our new Sustainability Resource – a concise, transparent reference that brings together the key data, certifications, and measurable improvements behind the environmental performance of WML folding boxboard.

This resource reflects more than our sustainability outcomes. It reflects who we are: a committed, close-knit team focused on doing things the right way, for the long term, and in partnership with our customers. The Sustainability Resource is now available on our website for ongoing reference.

What You’ll Find in the Sustainability Resource

The resource provides clear, practical insights across the areas that matter most when assessing packaging materials:

Renewable Fibre Sourcing

  • Fibre sourced from responsibly managed New Zealand plantation pine
  • Full-tree utilisation to maximise efficiency and minimise waste
  • New Zealand plantation forests absorb up to 26,000 tonnes of CO₂ per 1,000 hectares annually

Clean Pulp and Low-Impact Production

  • 78% renewable energy consumption at partner pulp mills
  • 100% of kraft pulping by-products reused, supporting circular manufacturing practices

2023 Mill Upgrade: Measurable Environmental Gains

  • 30% less energy used per tonne of board
  • 730 million litres of water saved annually
  • 200 tonnes of plastic eliminated each year through the transition to fibre-based wrapping

Lighter, Safer, High-Performance Board

  • Strength achieved with less fibre, improving yield and reducing shipping movements
  • Food-grade products suitable for demanding packaging applications

Independent, Globally Recognised Certifications

  • FSC® Chain of Custody
  • ISO 14001 Environmental Management
  • ISO 9001 Quality Management
  • FSSC 22000 Food Safety Certification

Supporting Your Sustainability Goals

These advancements do more than reduce WML’s environmental footprint. They are designed to help your brand or business meet rising sustainability expectations – without compromising on performance, print quality, or supply reliability.

Whether you need to support customer presentations, sustainability reporting, or packaging documentation, our team is here to help you confidently communicate the environmental credentials of your packaging.

If you have any questions about the Sustainability Resource, or would like assistance applying this information to your own materials, please contact your WML representative.

Thank you for your continued partnership with WML Paperboard.

Find our Sustainability Resource here…

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